America 1919
Chapter 1177 - 402: American Taboos
George V, without suspecting anything, exchanged pleasantries with Donnie and others before getting into the waiting car. The convoy headed straight to the Surf Hotel.
Once the convoy arrived at the Surf Hotel, Donnie entrusted the task of welcoming George V to Charles Dawes, Earl Bock, Casim Grant, and others. šš»šš®ššššš¤š«š®š.š¬šš¢
Is George V important?
Very important!
But to Donnie, it was just so-so.
Heās not a subject of the United Kingdom, so naturally, he doesnāt have that kind of respect for the royal family.
Moreover, Donnie has a lot of things to do now.
After greeting George V, Donnie listened to the report from Bastian Robinson.
Currently, the most important thing for Starry Media is the layout in California.
"The newspaper with the largest circulation in California now is the āLos Angeles Times,ā followed by the āPioneer Newspaperā and āForum Newspaper.ā However, due to the strength of the āLos Angeles Times,ā the āPioneer Newspaperā and āForum Newspaperā frequently collaborate to counter the āLos Angeles Times,ā although their cooperation isnāt consistent, as these two newspapers often compete due to various issues. Itās safe to say that the newspaper industry in California is dominated by these three giants!"
Bastian Robinson seriously outlined the current situation to Donnie.
According to the directives from the Venus Bank general meeting, Bastian Robinson should first acquire some small and medium-sized newspapers in California to become the Vanguard Officer of the āAtlantic City Postā in California.
This task is certainly something Bastian Robinson is going to undertake, but now he has another matter he wants to consult Donnie about.
"Weāve already reached out to two local newspaper companies, and theyāre willing to sell. The problem now lies in the delivery network in California, which is primarily controlled by these three newspapers, so I think we should establish our own delivery network in California!"
The United States has a peculiar issue with newspapers.
They often sell their newspapers to customers on a quarterly or yearly basis, meaning those who subscribe to the newspaper can usually receive it right at home.
This is why in American films, you often see kids on bicycles tossing newspapers into every household.
These kids are the delivery network Bastian Robinson is referring to, although during this time, there are fewer kids joining the delivery network.
Kids just want to earn pocket money.
In this era of the United States, whoever controls the delivery network controls the newspaperās sales.
Before Harry Chandler took over the āLos Angeles Times,ā he once had a fierce argument with the Sect Leader of the āLos Angeles Times,ā General Otis.
Harry Chandler demanded to become the distribution manager of the āLos Angeles Times.ā Such a demand infuriated the proud General Otis, who immediately asked Harry Chandler to leave.
By then, Harry Chandler had already made a name for himself. Facing General Otisās rage, he casually remarked: I can leave, but Iāll take with me a delivery team of fourteen hundred people to deliver newspapers for your competitors, āPioneer Newspaperā and āForum Newspaper.ā
This situation made General Otis feel fear for the first time.
Without delivery personnel, the newspapers heād painstakingly published couldnāt reach readers.
Without stable, considerable distribution volumes, where would the advertisements come from?
Itās important to know that the main income for newspaper operations basically comes from advertising.
Establishing a large, efficient distribution network, extending its reach to every corner of the city, isnāt something achievable overnight.
After consideration, General Otis conceded!
Later, the matter became well-known among Americans. According to external reports, it was during this incident that General Otis recognized Harry Chandlerās abilities and even married his daughter to Harry Chandler, leading to the transfer of the āLos Angeles Timesā from the Otis Family to the Chandler Family.
The delivery network in California is now primarily controlled by these three newspapers, even if Starry Media acquires local newspapers; in reality, it requires the delivery network of these three newspapers.
Therefore, Bastian Robinson believes they should establish their own delivery network in California.
"Moreover, we have advantages that those three newspapers cannot compare."
Bastian Robinson explained.
Donnie asked: "What advantages?"
"Apollo Chain!" Bastian Robinson replied: "Their delivery team has to collect those newspapers from the printing factory every day, whereas our delivery team can pick up the newspapers they need to distribute at the Apollo Chain stores. We only need to divide the delivery teams according to the regions of Apollo Chain stores, which can save us more time than our opponents!"
After listening, Donnie simply considered and then rejected Bastian Robinsonās suggestion.
"There are two issues here, first, as Iāve said before, we should avoid grand displays. If we do this, it will definitely alert the three newspapers, possibly even pushing them into the same camp, which would cause us a lot of trouble.
As long as Apollo Chain is involved, they will be able to guess that itās the āAtlantic City Postāsā actions, then our acquisition of local newspapers would be redundant!