I Have a Wealth Gathering Array
Chapter 521: Frenzied Consumers!
Without Zhou Qiang, Wu Sen and the others felt even bolder, overcoming challenges entirely by their own methods.
Next, Celestial Fortune recruited a group of people, all done in secrecy, ensuring no one discovered their actions.
Of course, after Qin Yun developed a new toothpaste, he registered a patent under the name of Celestial Fortune.
This way, even if Procter & Gamble Company produced a similar toothpaste, they would be infringing on their patent.
Quickly, another week passed.
During this week, the thirty-some individuals testing Celestial Fortune toothpaste brushed their teeth multiple times a day, and within just one week, their teeth showed noticeable changes.
People with dental plaque even saw significant plaque detachment which, unlike dental cleaning where teeth become sensitive afterwards, the protective function of Celestial Fortune toothpaste provided a good solution to this issue.
"Boss, when is your toothpaste going to be sold?"
"Just like the shampoo, Celestial Fortune products are indeed good."
These people asked excitedly.
Looking at the experiment report in hand, Qin Yun wasted no time and quickly issued an order.
"The effects have been verified, it’s time to sell!"
He glanced off to the side: "Procter & Gamble Company, I wonder what your expressions will be when you hear my toothpaste is already being sold."
Qin Yun was very much looking forward to this moment.
...
As orders were given, Celestial Fortune’s marketing department quickly kicked into gear.
Currently, the live broadcast for Celestial Fortune Shampoo had reached its mid-point, capturing everyone’s attention, its sales continuously rising. A message appeared on Celestial Fortune’s official website, TikTok, and even in the currently ongoing live shampoo segment.
"Celestial Fortune toothpaste is now available, providing numerous benefits in removing dental plaque, whitening teeth, and protecting enamel..."
Once the message was out, it instantly sparked an online frenzy.
"What’s happening? Isn’t Celestial Fortune selling shampoo? How come they’ve started selling toothpaste now?"
"Wow, isn’t this a clothing company? Now they’re selling shampoo and toothpaste!"
"You missed one, Celestial Fortune also sells hot pot seasoning."
"Ha, Celestial Fortune thinks we’re easy targets, coming to fleece us. I bet next month they’ll debut skincare products, the month after, sunscreen."
"Nonsense! Since when has Celestial Fortune deceived us? Their clothes are affordable and comfortable, their hot pot seasoning is delicious, their shampoo solved my baldness issue! Now that there’s toothpaste, I’ll buy it straight away, I trust the Celestial Fortune name, it could never deceive us!"
"I’ll buy it too and test the effect! Celestial Fortune’s products are always great!"
"Ladies, the husband has new products, let’s get moving!"
...
Online discussions constantly erupted, despite some negative comments, most people seemed genuinely interested.
The crucial factor was that Celestial Fortune Shampoo’s effectiveness was outstanding, those who bought it would certainly want to try Celestial Fortune toothpaste’s effects!
This is the power of branding!
When a product works well, people are highly likely to choose other items from the same brand!
At this juncture, Celestial Fortune toothpaste emerged!
Dental issues are undoubtedly more widespread than hair loss problems!
This has led many to hope Celestial Fortune toothpaste can address their issues!
Even healthy teeth make one wish for better toothpaste; it’s clearly what everyone desires.
So, shortly after the announcement, Celestial Fortune toothpaste’s sales skyrocketed! Frenetic consumers all flocked to Celestial Fortune’s Taobao, JD.com, and other online stores.
...
"President Qin, the sales of our Celestial Fortune toothpaste are continuously climbing, in just half an hour, the online sales have reached seventy thousand!"
At this moment, the Celestial Fortune toothpaste factory director excitedly said.
The toothpaste was developed, the factory naturally set up, various procedures completed, allowing it to flow smoothly into the market.
In just half an hour, seventy thousand purchases! This is Celestial Fortune’s current appeal!
"Eighty thousand!"
During the exchange, within a few short minutes, the factory director spoke even more excitedly.
Qin Yun wouldn’t water down Celestial Fortune toothpaste, but there are both large and small sizes available.
The smaller price is ten yuan, meant for those not wanting to pay a high price, they can buy the small one to test it out and see how the effect is specifically.
Some people are really reluctant to spend money on purchases that exceed their psychological price point and resolutely refuse no matter the size of the package.
"Ensure prompt delivery, and excellent after-sales service," Qin Yun instructed.
"As for those supermarkets and markets, we can lower our profits slightly, but not too much."
Wholesale and retail prices will surely differ since goods are bought in bulk, prices will naturally be lower.
Having the precedent of Celestial Fortune Shampoo, this time Celestial Fortune didn’t even need to actively promote; those supermarkets and malls previously connected to the shampoo were already calling to demand stock.
The key is Celestial Fortune Shampoo was very sellable, merchants know what sells well, they’ll stock!
As orders were placed, Celestial Fortune toothpaste quickly penetrated the market.
...
Celestial Fortune toothpaste’s launch sparked massive consumer enthusiasm, while over at Procter & Gamble Company, there wasn’t much joy.
In the lab, Zhou Qiang was conducting research, eyebrows slightly furrowed.
Other lab employees no longer held much reverence for him.
In over a week, their research progress was minimal, some issues hadn’t even been resolved by Zhou Qiang.
In terms of capability, the present team wasn’t much weaker than Zhou Qiang.
Realistically speaking, the current experiment progress was due to the foundation Zhou Qiang brought from the Celestial Fortune Research Institute.
"Group Leader Zhou, here is our test data, please have a look," one group member approached.
Zhou Qiang glanced and pondered slightly, saying: "Let’s try testing it."
Since it’s an experiment, any ideas should be put into practice to find answers through practice.
Checking the time again, Zhou Qiang added: "It’s break time now, everyone take a rest."
After giving orders, Zhou Qiang continued his research.
At this moment, he didn’t know what he felt. Two weeks had passed since he arrived at the lab, he was brimming with information, determined to claim the ten million prize!
However, once research started, his path suddenly turned extremely difficult, as if transitioning from a smooth road to a muddy swamp, laboriously moving forward one step at a time.
This feeling was truly distressing.
"Whoa, Celestial Fortune started selling toothpaste!"
Suddenly, a group member exclaimed, words reached Zhou Qiang’s ears. 𝕗𝕣𝐞𝐞𝘄𝐞𝚋𝚗𝗼𝘃𝗲𝗹.𝚌𝕠𝚖
(Thanks to ’Ban Sheng Liang Liang Liang Dao Shang’ for the 1500 tip, thank you.)