"Cut the crap and get up." As Chen Jincheng spoke, he got up and walked to the bathroom. Looking in the mirror, he could see he already had some lean muscle.

He was quite satisfied with this. If he kept it up, he’d get ripped in no time. ’I’ll be able to really cement my fitness guru persona.’

Before long, after washing up, Chen Jincheng took Ximeng to the company.

Since she wasn’t swollen anymore and could be fucked again, it was only natural for her to go back to work.

Not long after arriving at the company, Sister Hong came to report, "Boss, things aren’t going smoothly with the ad postponements. As we predicted, most of the advertisers are unhappy. However, we’ve already announced that Second-Life Star is seeking new advertisers on a large scale, and we also put out the news about your power strip ad winning an award. I’m sure we’ll have plenty of advertisers knocking on our door soon."

"Also, the metrics for Yueqing’s two videos have plateaued. We can upload the third one now."

Chen Jincheng nodded.

The likes on Lin Leqing’s two videos had surpassed six million and were approaching seven million; the viewership had pretty much peaked. It was time to upload the third one, "The Right Way for Good Men to Express Their Will to Live."

After uploading these three videos, it would be time for Lin Leqing to take a break and let her popularity consolidate.

Of course, this "break and consolidation" just meant holding off on shooting new videos for a while. Livestreams still needed to be launched, ad offers that came knocking had to be accepted, and the potential of commercial events had to be exploited.

After all, the first two videos had already gained her over 3.5 million followers, and the third one would surely push that number past 5 million.

’Making videos to gain followers, at the end of the day, is all about monetization.’

Chen Jincheng then said to Sister Hong, "Sister Hong, I’ll send you a script in a bit. Have Lao Chen make preparations for a shoot tomorrow. And draw up a talent contract, too."

Sister Hong nodded. ’The boss must be signing another girl,’ she thought.

’It’s probably that girl from the gym that went viral, right?’

’If his fans find out, it’ll confirm the rumors that he goes to the gym to pick up girls, not to work out.’

Once back in her office, she received the script from her boss.

The title was "Famous Detective."

’Is the boss trying to film a detective drama?’

’But how could he possibly shoot a suspense thriller in just sixty seconds?’

Curious, she opened the file. She was stunned by what she read.

A thug enters the apartment of two young women. Just as they return home, the thug, separated from them only by the front door, draws a dagger from his waistband...

’What a suspenseful opening.’

...

In his office, Chen Jincheng closed the file after sending the script to Sister Hong.

The script he sent Sister Hong was for the first video in the famous "Detective Xiaoyu" series from his previous life.

This was what he had prepared for Li Muchen.

Just because Lin Leqing was taking a break to consolidate her fame didn’t mean Second-Life Star was going to stop producing videos.

Besides, enough time had passed. It was time to lay his cards on the table with Li Muchen.

In his previous world, the thing that really made viral videos explode was this very "Detective Xiaoyu" series.

Five consecutive videos surpassed two million likes each. Crucially, the series had an incredibly high follower-gain ratio, with those five videos accumulating over seven million new followers.

And the first video’s plot was about a thug breaking into a home.

Ten seconds are used to build the suspense, with the girls and the home invader separated by a single door.

Just as her companion is about to open the door, the female lead senses something is off. In a split second, she grabs her companion’s hand, pretends she forgot to pick up a delivery, and pulls her away to flee.

The next ten seconds show them running away, her companion thinking she’s being paranoid, and the lead telling her there’s an intruder inside and to call the police.

The remaining 30-or-so seconds are the detective’s explanation: the doormat, which she always aligns perfectly with the frame before leaving, was crooked upon their return. Also, the bathroom door, which she had left open, was now tightly shut, meaning someone had nervously hidden inside when they heard them coming back...

The final ten seconds elevate the video, cutting to a montage of real-life cases where intruders murdered two girls who walked in on them, serving as a stark warning to all women.

It was precisely this impactful ending that generated such high engagement and caused the massive increase in followers.

Of course, the original "Detective Xiaoyu" series from his past life had one major flaw: the looks of the female lead and her companion. Even with beauty filters, they were still somewhat unsatisfactory, which put a ceiling on the series’ potential popularity.

’At the end of the day, Tiao Yin is all about looks and body.’

In the same home invasion scenario, when viewers saw the lead actress from the original video, their only thought was that two people were about to die.

But if the female lead were Li Muchen, viewers wouldn’t just be thinking about her dying. With her figure and her looks, they’d think it would be a waste if the intruder *only* killed her. Their minds would even jump to things like imprisonment, bondage... The sense of tension and excitement would be amplified immeasurably.

Therefore, having Li Muchen star in this series would guarantee it’d be even more popular than in his past life—especially if she could carry over the hype from being "Miss Cheng."

Soon after, Sister Hong uploaded Lin Leqing’s third video.

Riding on the popularity of the first two, the third video quickly blew up as well.

Honestly, anyone who saw this video and knew about Chen Jincheng could only feel that this scumbag was straying further and further down the path of making simp videos, with each one being more pathetic than the last.

The crucial question was: how could a scumbag like him come up with such a perfect simp plot?

This sparked a heated debate online.

Some said that Chen Jincheng must have been a massive simp in the past, gaining all this experience, and had only turned into a scumbag after being hurt and corrupted.

Others argued that Chen Jincheng simply understood the female psyche. These videos were exactly what women wanted to see; otherwise, how could the numbers be so high? If he didn’t understand women’s psychology, how could he be such an effective scumbag in the first place?