Becoming Rich with Daily Scavenging APP-Chapter 694: Jindong’s Strategic Planning

After Chen Yiyang sat down, he took a couple of sips with Liu Qiangxi before cutting straight to the point.

"Brother Qiang, are you really planning to test the waters in the new energy sector this time, joining the car manufacturing industry?"

"Test the waters, my ass," Liu Qiangxi said without hesitation. "Seriously think I've struck gold with a vein?"

"Then what are your plans?"

"To draw traffic," Liu Qiangxi replied. "Originally, I made some traffic with a food delivery service.

But now that the flash sale wars have started, Jindong has lost its edge online. I have to find something flashy to attract some traffic, don't I?"

"Then you might as well have jumped into the flash sales with me," Chen Yiyang said.

"Couldn't afford to," Liu Qiangxi admitted, having some regrets himself.

When the flash sale wars began, everyone's attention shifted entirely to the flash sale field, and the reputation Jindong painstakingly built in the food delivery space was completely overshadowed.

Initially, food delivery was a joint effort between Jindong and Chen Yiyang, but as Jindong opted out of the flash sale, Chen Yiyang spun it off independently.

Yet, Yiyang Flash Sale's app still had a food delivery page, though it ran on a separate channel without revenue sharing with Jindong.

This effectively siphoned off a significant amount of traffic that the food delivery might have brought to Jindong.

"How about this," Chen Yiyang suggested straight away, "We can launch a co-branded car. My Yiyang Automobile will release a co-branded model with your Jindong, and I'll pay Jindong a brand usage fee."

"No, no, no," Liu Qiangxi immediately waved it off after hearing Chen Yiyang's proposal.

"While entering the car-making field is to generate traffic, that's not the kind of collaboration model I'm envisioning." 𝕗𝚛𝚎𝚎𝐰𝗲𝗯𝗻𝚘𝚟𝚎𝗹.𝕔𝐨𝕞

"What kind of collaboration are you thinking of then?" Chen Yiyang looked at Liu Qiangxi with curiosity.

"I'm thinking, if the landscape of new energy vehicles stabilizes in the future, and the leading car manufacturers' models also settle in shape,

then to cut costs, some spare parts are bound to be fully standardized. Once they break, replacing them outright might be cheaper than merely repairing.

Might these car parts allow third-party sales, so customers can buy the parts themselves and repair their cars, just like DIY computers?"

Brother Qiang indeed lives up to his name.

Chen Yiyang stared at Liu Qiangxi for a long while after he finished speaking.

"Wasn't what I said right?" Liu Qiangxi, feeling uneasy under Chen Yiyang's gaze, asked if he had said something wrong.

"No, no, no, you were absolutely right. Even though you haven't built a car yourself, you have quite the insight into the car industry."

Chen Yiyang wholly agreed with Liu Qiangxi's words.

He immediately informed Liu Qiangxi about the card coating process currently being advanced by Yiyang Automobile and the Dark Factory he had recently visited.

Once the new energy vehicle landscape stabilizes, every manufacturer will surely focus on product quality stability and cost-effectiveness, just like with smartphones now.

And the best way to reduce costs and increase competitiveness is to optimize manufacturing processes and lower parts prices.

All these would depend on fully automated Dark Factories capable of high-volume, stable product manufacturing.

In other words, Liu Qiangxi's vision for the future where new energy vehicles are assembled like computers by users swapping out parts themselves is highly feasible.

As long as the main structural framework that affects safety remains unchanged, users can entirely choose third-party parts to assemble interior elements.

"You've made a great move this time," Chen Yiyang sighed in admiration.

The products on the Jindong platform are slightly more expensive than those on other shopping platforms.

But the reason behind its current scale is that Jindong's excellent after-sales service earned the trust of many PC users, who chose to buy computer parts on the platform.

That's the key to Jindong's rise, but it also shackled its development in other areas.

If Jindong could make similar moves in the new energy vehicle sector in the future, it may not necessarily keep advancing, but at least it wouldn't fall behind other platforms.

"I'm planning to enter the car industry from six directions this time, including whole-car sales, market services, intelligent technology, logistics, energy supply, etc.

Apart from the car-making itself, Jindong wants to have a hand in the entire lifecycle of the car, just like with computers."

Liu Qiangxi envisions that once the new energy market stabilizes in the future, Jindong can enter the field of new energy vehicles just as it has in the computer market.

Leveraging Jindong's advantages in logistics and after-sales, if users want to change the car interior or replace some car parts while using the vehicle,

ordering on Jindong can be more cost-effective than at a 4S store.

After all, since Jindong's emergence, it has indeed led to the decline of numerous unscrupulous brick-and-mortar computer shops.

If Jindong can squeeze into the 4S store ecosystem in the future, that would be ideal.

"But what about the immediate plans? What does Jindong intend to do at this stage?" Chen Yiyang asked.

"I'm planning to find an automobile manufacturer to produce a batch of cars branded with the Jindong name before the next Double 11 shopping festival and sell them online to test my envisioned model.

The only requirement I have for these cars is that most of the spare parts must be open for sale through Jindong.

If a car encounters an issue or if a user wants to change the interior or add features,

users can place orders directly on my Jindong platform, where our offline car care stores can offer repairs and replacements, making the entire process open and transparent, without any of those surprise charges at a 4S store."

"From a technical standpoint, Yiyang Automobile can solve these problems for you. We are currently developing an unboxing process, where almost all parts of the car can be swapped without moving the whole vehicle.

But if Yiyang Automobile is to produce such a batch of cars for Jindong, what terms of cooperation can Jindong offer?"

"The cars will bear the Jindong name, and Jindong will be responsible for sales and after-sales. Yiyang Automobile only needs to provide Jindong with a price slightly below market value." Liu Qiangxi slapped his chest flamboyantly.

Chen Yiyang was enticed.

Isn't this basically landing a big client who will take the entire stock?

And this big client doesn't need you to deal with after-sales at all.

The reason Yiyang Automobile dared to establish itself in the first place was due to an agreement with DiDi Chuxing to produce a batch of inexpensive ride-hailing cars, with DiDi purchasing the entire batch, giving Yiyang Automobile a guaranteed income.

Now, Jindong's terms are far better than DiDi Chuxing's.

Yiyang Automobile is only responsible for supplying the cars, and it won't be involved in how much the batch sells for later on.

As for whether it will hinder Yiyang Automobile's own sales,

Chen Yiyang doesn't think it will.

Because for profit, Jindong will inevitably sell these cars under the Jindong name at a higher price than Yiyang Automobile sells its own vehicles.

In terms of price-performance ratio, they can't match Yiyang Automobile, mainly appealing to users trusting Jindong's after-sales service.