I Can Hear the Heart's Voice of Traditional Chinese Medicine-Chapter 422 - 174: I Provide the Formula, You Provide the Funds

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Chapter 422: Chapter 174: I Provide the Formula, You Provide the Funds

At the dining table.

Ji Yongfeng’s family was in a great mood.

Ji Yumiao pulled Lu Xuan aside to ask about the health condition of the two elders.

Lu Xuan spoke openly and candidly, saying everything that needed to be said. Upon hearing that the elders were in good health and just needed some rest, Ji Yumiao breathed a sigh of relief.

Ji Yongfeng was her husband, so it was natural for her to care.

And her marriage to Ji Yongfeng had a lot to do with Ji Huan. She always treated Ji Huan like a little brother, caring for him often. Now that Ji Huan had had a close call, she was even more anxious.

"Lu, I entrust the two elders at home to you. Speak up if necessary, especially with Ji Huan. Don’t think because he’s some deputy mayor that you can’t criticize him. Be strict. If he doesn’t listen to you about his health, just let me know, and I’ll talk to him," Ji Yumiao said seriously.

Lu Xuan gave a sheepish smile.

Ji Huan, a bit frustrated, said, "Sister-in-law, I’m already in my fifties or sixties, not a child. I know my own body; taking my medication on time is enough. Besides, I’ve been following Lu’s advice all along!"

"As long as you know."

Ji Yumiao didn’t say more.

Ji Huan, too, sighed with relief and immediately shifted the topic to Ji Qinglan: "Qing Lan, I heard your dad mentioning that you and your friends invested in a cosmetics company. How’s it going now?"

Mentioning her cosmetics company, Ji Qinglan put down her chopsticks and said, "It’s okay. We purchased a formula with my friends and produced some samples, but there isn’t much effect."

"Doesn’t that mean all the previous investment went down the drain?" Ji Huan frowned.

Though the uncle’s words were straightforward, Ji Qinglan couldn’t help but admit it, nodding, "Pretty much."

"I told you not to start a cosmetics company; it’s a waste of money."

Seeing the daughter’s investment in the cosmetics company went to waste, Ji Yongfeng couldn’t help but say, "Right now, mid to high-end foreign products practically dominate the entire market. Domestic cosmetics brands don’t have much advantage to begin with, and the few that stand out are backed by tens or hundreds of millions. Do you really think starting a new brand isn’t just a pure waste of money?"

"I won’t even mention how much it costs to gain reputation for a new brand, did you ever figure that out?"

"Not to mention you’ve already failed, and with so much investment already in, how much more do you and your friends have to invest?"

"Frankly, if a purchasable formula really worked, why wouldn’t they sell it to those established brands for a high price? You went to school for so many years and still missed this basic principle—they saw you as naive buyers."

"Brother, let Qing Lan try it. Who invests in business and doesn’t face losses?"

Ji Huan promptly stopped Ji Yongfeng and continued, "Even those major international brands have faced failures, and quite a few. The reason they become top international brands is because they accumulated experiences through failures to achieve their present status, right?

It’s Qing Lan’s first time doing this, and achieving this level is already commendable."

"However..."

At this point, Ji Huan changed his tone and looked towards Ji Qinglan, "Qing Lan, maybe your dad was a bit harsh, but there’s logic in what he said. For things like formulas, if purchasing them is your plan, you really need to have a keen eye.

Also, I agree with your dad. If a formula was truly effective, why sell it to you for a few million? Wouldn’t selling it to the big brands for tens of millions or more be more profitable?

In this aspect, you’re inexperienced. But since it’s your first time, it’s excusable.

This failure is not a big deal; we still have the next time, but how many more failures can you and your friends’ finances endure?

I think your step was too big this time. Whether the formula is effective could have been researched in a lab, rather than purchasing facilities and equipment prematurely.

This decision was made too lightly."

"Uncle, your insight is sharp! You pinpointed our issue right away."

Ji Qinglan sighed and said, "I should have consulted you sooner, or I wouldn’t have rushed to buy the production facility and equipment."

"Regret always comes too late; no remedy exists for it," Ji Yongfeng said irritably.

"Dad, can’t you say something encouraging?" 𝒇𝒓𝙚𝒆𝔀𝓮𝓫𝒏𝓸𝙫𝓮𝓵.𝓬𝙤𝙢

Ji Qinglan said speechlessly, "I’m already upset."

Seeing his daughter somewhat distressed, Ji Yongfeng opened his mouth, but ultimately didn’t say anything more disheartening. Instead, he said earnestly, "I won’t object if you want to try. It’s good for a daughter to have her own career and ambition. I’m not old-fashioned, but in this area, you should consult your uncle more. If you’re unsure, ask questions."

Ji Qinglan nodded, "Experience is the best teacher. I’d be foolish to continue stubbornly."

"It’s good that you’re aware."

"Old Ji, just say less. Qing Lan gets it."

Ji Yumiao interjected, "Ji Huan, when you have time, guide her more in this aspect. The knowledge from books always has some gaps when applied to reality, and you know more about these things."

"Sister-in-law, rest assured, I’ll keep an eye on it," Ji Huan nodded, agreeing to take on the matter.