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MTL - The Rise of Space Technology-Chapter 130 , they are in a hurry
Chapter 130, they are in a hurry
“Happy cooperation~”
"Happy cooperation!"
Ningcheng Xinghai Science and Technology Industrial Park, Xinghai Technology held a simple cooperation signing ceremony. When Liu Yuan and Ren Lao exchanged cooperation agreements, there was a warm applause.
Both parties are satisfied with the current cooperation.
Xinghai Technology has sold the production capacity of two production lines, with an output of 70 million yuan a year, and a sales price of 4,000 yuan a piece, which is nearly 300 billion in sales.
All the money that Xinghai Technology has invested in chip research and development can be quickly earned back, and there are still a lot of profits, with low costs and extremely high profits.
Playing is technical work, and eating is high-tech rice.
As for Xia Wei, they are also very satisfied. The price of 4,000 yuan has locked the high-end 1-nanometer ternary chip of Xinghai Technology, which is definitely the best chip in the world, no one.
Getting such an advanced chip at such a price, and it can be mass-produced right away. Combined with the models that Xia Wei has already developed, they can launch high-end models in a very short period of time. The global market has set off strong winds and waves, in order to vent the evil spirits accumulated in the past few years.
Both parties are very satisfied, and the cooperation is also very pleasant and fast.
A few days later, Pengcheng Xia was the headquarters.
"Everyone, there is no doubt about the performance of Xinghai Technology's chips. This is definitely the most advanced chip in the world. We have already developed and researched new models, but because of the lack of high-end chips, we have not introduced them to the market. ."
"Now, I demand to launch our new generation of mobile phones and computers to the market immediately after half a month."
At the high-level meeting, Mr. Ren was high-spirited and full of energy.
With high-end mobile phone chips, you don't have to worry about being strangled by someone. What else do they have to fear? They just need to set sail and cut the waves.
"For half a month, there is no problem at all. In fact, we don't need it for half a month. We can launch a new high-end model in about a week."
Yu Chengdong replied immediately after hearing this.
"In terms of pricing, how do you price it?"
Chen Tao thought about it and asked.
"We launched two models in one fell swoop, both with the same chips. One is priced at around 6,500 yuan, and the other is the latest model that is comparable to that of the fruit company. As much as they sell, we will add 500 yuan more than them."
Ren Lao pondered and said very aggressively.
"More expensive than them, can we sell it?"
Chen Tao thought about it and said.
"How much can be sold, what we have to do is to challenge the fruit all over the world. Gone are the days when it monopolized the mid-to-high-end market."
"Our mobile phone chips are stronger than theirs, and other configurations are not worse than theirs, why can't we sell them more expensive?"
"I just want to use this method to directly shake the status of fruit mobile phones and let people all over the world know that from now on high-end phones will have more mobile phones from our Xiawei, and we are more expensive than them."
Ren Lao replied aggressively.
That's right, I just want to challenge the status of the fruit phone, I just want to make the most high-end mobile phone, and it is more expensive than you, because we have a super powerful chip.
"This move is indeed feasible. Since we are going to the high-end market, we must set our own grades from the beginning."
"Like Dami, I heard that they also cooperated with Xinghai Technology, but they didn't dare to ask for 4,000 yuan a 1-nanometer chip, they only dared to ask for a 2-nanometer chip with lower price and poorer performance, because they It is very clear that the route that rice has always taken does not support them to take the mid-to-high-end route at all, and consumers will not pay for it.”
"We have always taken the mid-range route. Fruit is the high-end route. We still have the opportunity to challenge the high-end market. The price is higher than theirs. This is a very good strategy."
Yu Chengdong thought about it carefully and nodded in support, and other executives also nodded after hearing this.
The high-end market is like this. Sometimes your brand positioning is very important. It may be difficult to position as a high-end brand from the beginning, but everyone gradually recognizes that you are a high-end brand.
On the contrary, if you are positioned as a low-end brand from the beginning, and you want to develop into a high-end brand, it will be difficult, because the inherent impression of consumers will think that you are a low-end brand, and paying high prices to buy your things is a big deal Resentment, although your product quality and other aspects may not be inferior to others.
This is the most common in the field of luxury goods.
"Then the matter is settled like this, let's all go to work and try to launch our high-end mobile phone as soon as possible. I can't help but want to see it in the international market."
Soon, Mr. Ren made the final decision.
Xia Wei, who has accumulated a lot of bad anger for many years, is going to enter the global high-end market this time, shaking the status of fruit in one fell swoop.
"Everyone, just received information from Shortcom and Myrtle, they said that they are willing to lift the restrictions on our chips and provide us with the chips we need again, but the price is more expensive than before."
Just as the meeting was about to end, someone hurried to the meeting and announced a message to everyone.
“Haha~”
When everyone heard this, they couldn't help laughing in unison.
"They're in a hurry~"
Yu Chengdong smiled, Xinghai Technology has always announced to the world that it has mastered the complete chip technology, and they immediately changed their previous attitude.
This time, he actually took the initiative to sell their chips to himself.
"If they are willing to provide us with chips again, it depends on whether we want their chips or not."
Chen Tao laughed even more.
"The price is a bit more expensive than before. What's their offer?"
Someone asked with a smile.
"They are willing to provide us with 5-nanometer chips, and the quotation is more than 3,500 yuan per piece, and they also require that our annual order quantity should not be less than 30 million pieces!"
"3,500 yuan a piece, not less than 30 million pieces."
"Their abacus is really rattling, and they thought we had to rely on their chips to make a living. We don't care about 5-nanometer chips now."
Yu Chengdong sneered when he heard it.
"They have always had such an arrogant attitude and are very domineering. Even if their status is threatened now, they are still aloft."
"We have already signed a cooperation agreement with Xinghai Technology, and they said that they will resell the chips to us, and we don't want it for nothing."
Ren Lao is also smiling, and now he is a bit of a buyer.
In the past, if you wanted to buy their chips, you didn’t know how much there were. They had the final say on the price. There was no room for negotiation. You had to buy a certain amount every year.
Now, Xinghai Technology has officially announced to the world that it has mastered 1-nanometer chip technology, and they are still proud and extremely arrogant.
A pair of chips we are willing to sell to you is worthy of your attitude, we have the final say on the price, and the terms must be fully agreed.
"They estimated that Xinghai Technology's chip technology was fake, immature, and arrogant."
Yu Chengdong said with a smile.
"Maybe I thought that the yield of Xinghai Technology was extremely low and the cost was very high, so the accounts were calculated clearly and clearly."
"If the yield of Xinghai Technology is not high and the manufacturing cost is too high, of course they can maintain their arrogance, but how do they know that Xinghai Technology's chip technology is many times more advanced than theirs."
Chen Tao has been to Xinghai Technology and has seen Xinghai Technology's chip production line. The highly automated production line is simply a super money printing machine. The output of chips is extremely high, the yield is almost 100%, and the cost is higher than theirs. Even lower, the key is more advanced technology.
"Don't pay attention to them. When we launch our new mobile phone in a few days, we will announce our cooperation with Xinghai Technology to the world."
Ren Lao also laughed, and the malice in his heart finally came out a little.
Let you pretend to be uncles, I will not serve you now.
There was no way before. As long as you have high-end chips in your hands, you have to buy them if you don’t buy them, and you have to buy them even if you are holding your nose.
Why can't you play fruit phone before, because the price of this chip is so hard to figure out, all your costs are included, how can you play with them.
Now with Xinghai Technology, you no longer need to be used to you guys, now it's your turn to ask us to buy your chips.
We account for 60% of the entire global chip market. The market of 300 billion green coins per year is definitely a huge market that they cannot do without. Without this market, they simply cannot support so many companies.
In addition, turnover, profit margins, etc. will drop sharply. It is probably impossible to live the good life before.
Uncle, don't think about it. As for whether they are willing to lower their profile, it is estimated that they will not be able to lower their profile. Their labor costs and other aspects are much higher than ours. Without sufficient profits, they simply operate not go down.
This is also the reason why their industry is shrinking, because the profits of the industry are very low, their labor costs and other costs are too high, the cost of products cannot be controlled at all, and there is no competition in the market. force.
Therefore, they can only play in areas and industries with high profit margins, such as finance, technology, arms sales, and aircraft sales.
Finance is built on the status of green coins as an international currency, and technology products are built on the huge profits of technology products. Apart from these, other industries cannot be played at all.
PS: 1nm chip 4000 should not be expensive~~
(end of this chapter)