Mysterious Assistant of the Washed-Up Queen-Chapter 554 - 350

Rushing back to the Capital, Chu Tian had just met with Hou Yichuan when he received three pieces of great news.

"It's settled," Hou Yichuan said. "'The Voice' broadcasting rights have been sold to East Sea TV; sixty million has already been deposited."

"The previous potential partners we discussed have also been basically confirmed. After the first episode's post-production was finished, I held a screening for them, and West Wind Dairy Group secured the title sponsorship for eighty million. The other advertising spots have been sold as well, totaling about one hundred and forty million in revenue. In addition, the spots for inserted and embedded advertisements have not yet been finalized, and there might be more added later."

"Furthermore, the online broadcasting rights have also been sorted out. Bubble bid seventy-five million for exclusive rights. Finally, we agreed to keep the price the same, but we'll take a twenty percent share."

Chu Tian listened and did a quick mental calculation. The overall production cost of this variety show is roughly more than two hundred million. Currently, the confirmed earnings alone have reached 275 million. Subtracting the costs, the net profit is about fifty million, pre-tax. Besides these, there will be an increase in revenue from embedded advertisements and online broadcasting, as well as viewership revenue, all of which will depend on the video's popularity. If the effect is good, conservatively speaking, it should not be less than fifty million, and at a high estimate, it might even reach over a hundred million. That means this variety show, from starting from scratch and busying about for these few months, will have a gross profit of over a hundred million. After taxes, about sixty to seventy million can be pocketed. Overall, that's rather satisfactory. Of course, this is just the first season's outcome. After all, with no reputation and no track record, securing this profit is already quite impressive. If this show becomes an instant hit, then the second season's broadcasting rights and title sponsorship fee will all exceed these figures—it's quite possible they could even double. And this doesn't even account for the licensing fees. In his previous life, he knew this show's rights had been bought by dozens of countries around the world, and that income alone was not small.

"You've worked hard," Chu Tian said. "Is the airing time set?"

"It's set. East Sea TV is in quite a hurry; they're experiencing a programming gap next week. We've already recorded up to the sixth episode, and the first four have been produced. Now only the inserted advertisements are left. Wei is currently shooting those in the studio. He should be done by this week, and we can perfectly fill the slot Saturday night."

Seeing that he had everything organized, Chu Tian didn't have much else to say.

"Alright, once this is done, you should take a break too. You've been running yourself ragged lately."

However, Hou Yichuan waved his hand helplessly.

"Forget it, there's no time for a break. Cao called me yesterday. They're nearing the end of post-production over there. I still need to go negotiate the broadcasting issues for 'Immortal Sword,' striving for a good price."

Chu Tian was taken aback and sighed, not adding anything more.

In the past, he might have felt ashamed, seeing as he was always the one skiving off, with Hou Yichuan handling everything. But now he wasn't idle either. The workload Hou Yichuan had to deal with was endless, and so was his. Given any spare time, he would have been long gone. Wouldn't spending time with his girlfriend be far better than being at the company?

Unfortunately, he had no time at all. Right after returning from the film set today, he had to discuss post-broadcast marketing and promotional issues for the variety show with Xu Qingqiu. He also needed to refine and adjust Hou Yichuan's company reorganization plan, select upcoming movies to produce, and on top of that, Xu Qingqiu's new album was also in preparation, with arrangements needing changes, styles to be set, and a myriad of projects requiring communication. Not to mention there was a ton of mundane company matters every day, with countless people following him around, waiting for his signatures and approvals.

But the most pressing matter now was the new variety show's promotion.

"President Chu," his assistant began, "this is the promotional plan from East Sea TV. Starting today, they will insert advertisements for the variety show at eight in the morning, twelve at noon, six in the evening, and eight at night. The afternoon time slot will continuously display the program preview at the bottom of the screen; after eight o'clock, the program preview will be shown every half hour..."

As Chu Tian reviewed the promotional plan handed by the assistant, he continuously adjusted his own promotional strategy.

"Ask East Sea TV for a well-produced preview clip; get their internal one and say we need it here for promotion. Also, have the post-production team give us a preview clip. If there are any issues, they can consult Wei Liangxiao. Make sure it's around 15 seconds."

"By the way, have all the main KV and related materials been prepared? Did Bubble provide the media kit?"

The assistant didn't even need to think before replying, "The main KV and related materials have all been provided, and they replied that they could have it ready by today."

He glanced at the time. They were well within the timeframe.

"Send me a list of the resource spots provided by Bubble."

The assistant quickly found the relevant document in the group chat and forwarded it to Chu Tian.

Upon opening and scanning it, Chu Tian nodded approvingly. Overall, Bubble has shown quite a bit of sincerity. One homepage carousel banner, one navigation bar banner, two introductory images, one pop-up advertisement... Reviewing each item, the video client alone provided seven resource spots. In addition, other channels offered substantial recommendations, including significant promotions like client pop-ups and joint recommendation spots.

"Good," Chu Tian said. "Remember to review the extended materials once they're done and send me a copy to have a look. Don't worry too much about the details, but the overall style and elements definitely can't have any mistakes."

The so-called main KV is indeed the main visual, which can be a poster or a banner advertisement. Any subsequent advertisements, whether horizontal or vertical, would be adapted from this primary visual – these are commonly referred to as extensions.