From Thug to Idol: Transmigrating to a Survival Show - Chapter 1: White Tiger Lackey

Tian Man Continent is a world of martial arts. A young boy named “Su Yi” led countless yao (monsters or demons) and overrode countless families who had thousands of years of history. He rose abruptly in the world as the brightest star in the sky. He married beauties and walked towards the peak of of the world, and finally ascended onto the thrones of the ancient gods!

- Description from novelupdates

In novels with a stud there is always a Senior Martial Brother like this:

In the early stages of the novel, his innate talent is high, his cultivation is good, his appearance is handsome, and he has an intelligent, cute younger Martial Sister as a fiancée.

In the middle stages of the novel, he is caught unprepared and defeated by a young disciple (the protagonist) in the sect who’s hardly remarkable at all. From then on, he falls from his godly altar and loses his brilliance. Even his young Martial Sister leaves him for someone else.

In the late stages of the novel, he continues to turn dark, going down the Demonic Path and becoming the major villainous boss. However, the protagonist still ruthlessly defeats him and his soul is eternally sealed.

Once Qin Mo opened his eyes, he discovered that he had become this Senior Martial Brother.

- Description from Novelupdates

[Successfully enhanced the Golden Snake Sword. The Winged Serpent Empress has been summoned.]

The Winged Serpent Empress said, “Master, please give the orders!”

[Successfully enhanced the Demonic Soul Armor.]

Zhou Han exclaimed, “Demon Princess, please don’t possess me!”

[Successfully enhanced the skill ‘Evil Light Ghost Queen Slash’. The Succubus Ghost Queen has been summoned.]

A Ghost Queen? With enough guts, Zhou Han could make the female ghost go on maternity leave.

Zhou Han astonishingly discovered that he awakened the only SSS rank talent in the universe: Infinite Enhancement. He was overpowered.

When Yuan Zhi met Song Jiyun for the first time, Song Jiyun was conspiring with her brother-in-law to take over the family business;

When Yuan Zhi met Song Jiyun for the second time, Song Jiyun was planting and framing others with her breast brother;

When Yuanzhi met Song Jiyun for the third time, Song Jiyun’s breast brother was no longer by her side, but she was winking at his good brother…

Scholars can bear it, but he can’t bear it. Yuan Zhi decided… to feed the tiger with his body, and took Song Jiyun, a demon girl!

- Description from novelbuddy