PREVIEW

... ed into an economic term, its meaning shifted slightly.

It now refers to a method of gently guiding choices without coercion.

A classic marketing strategy involves placing products naturally within a hesitant customer's line of sight and highlighting their advantages to encourage selection.

For public campaigns, an example would be the flies drawn on urinals to promote cleanliness.

When executed properly, this strategy can be highly effective.

Game package ...

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