MTL - Movie Master-Chapter 991 risk assessment

"I really didn't expect that Lance's next plan would be to adapt a comic book to a movie. His brain circuits are beyond our ordinary people's understanding. You said, if we had successfully cooperated with Lance, then this summer Superman would be Wouldn't it be like this?"

"Don't talk about Superman, I don't think it's a problem to develop a series comparable to Harry Potter. The company won't have to worry about it for the next ten years. Didn't it say that Lance wanted to make a big one at a time? The company When we cooperated with the company, everyone laughed at Chaos Films for overreaching, so what about now?"

"Last time I heard that 'I Am Legend' was also looking for Lance, but now it seems..." The speaker made a spatula motion on his neck with his right hand, and stuck out his tongue vividly, that The vivid expressions made everyone burst into laughter, but before the laughter could get loud, all of them closed their mouths in unison, stared in the same direction with stiff faces, and then everyone dispersed like a bird, and left in an instant.

Barry Meyer glanced at the crowd that quickly dispersed, his calm expression was not affected in any way, as if he didn't hear the discussion just now, he walked into the elevator calmly, and the people who were already standing in the elevator He was embarrassed to leave, so he could only greet Barry with a smile and nod, then he looked away and stared at the ceiling, trying to eliminate his sense of existence.

There was no sound in the elevator at all. The silent dullness and depression made people almost collapse. After every "ding" sound, someone left the elevator silently. Except for the flowing air, there was no noise at all until the elevator Barry was the only one left.

After arriving at the top floor, Barry walked out of the elevator quickly without looking sideways. Even the assistant greeted him without any response. After a lot of effort, he loosened the tie, took it off, and slammed it towards the glass window. The muffled sound of "bang" was as slight as a bee landing on a flower petal, which made Barry even more nervous. Suppressed, the raging anger in his chest could not be vented at all.

Out of the corner of his eye, he fell on the neatly stacked newspapers on the desk. The headline of the "Los Angeles Times" on the top could see the name of "Lance". He picked up the top few newspapers and spread them out. Looking at the newspapers flying all over the sky, he finally calmed down a little.

This is the headquarters of Warner Bros. Barry knew some of the gossip just now, but hearing it with his own ears was another matter. Even they have admitted the strong position of Chaos Films internally. Just the news that "Iron Man" and "Invincible Hulk" have confirmed the project has aroused their infinite associations, which is a threat that DreamWorks did not bring. Such treatment is almost equivalent to putting Chaos Shadow Industry in the position of the seventh player.

Even if he is as cunning and cunning as Barry, it is difficult to restrain his inner anger at this time.

However, after venting, Barry quickly calmed down. He needs to vent, but he can't lose his mind because of anger. He must regain his composure and think about the solution. As a top company like Warner Bros., challengers are everywhere. Apart from Chaos Pictures, their real competitors are five other companies. Therefore, Chaos Pictures is indeed a big problem, but it is not the most important problem.

For Warner Bros., the overriding question will always be being yourself. The fiasco of this year's summer vacation is ultimately due to Warner Bros.' strategic mistakes, but they still have a chance to win back in the second half of the year, not to mention next year or the year after. As long as they maintain enough competitiveness, they are still the most powerful in the North American market. competitors.

First came "Iron Man" and then "Invincible Hulk". What is certain is that it should be impossible for Lance to create a DC universe for Warner Bros. in a short time. As for the cooperation between Marvel Pictures and Chaos Pictures, what exactly is it? The degree is not very important, what Barry needs to consider now is:

Should the DC Universe jump right in, especially after the "Superman Returns" debacle? If the answer is yes, how do they avoid the mistakes of "Superman Returns" and who should they turn to at the helm? Of course, there are still core issues. This year’s summer file has suffered such a large loss, how should the investment in the first phase of DC Universe be controlled, three works? Five works?

A series of problems are in front of Barry. Even if he is the CEO of Warner Bros., he is still a "part-time worker" and cannot do whatever he wants.

The disastrous failures of "Poseidon", "Superman Returns" and "Water Banshee" have led to complaints and disagreements on the current board of directors. If Barry had persuaded Lance to join and put Lance in charge according to Barry's original plan, then the board of directors would not be a problem. In the name of Lance's undefeated record, they could easily be persuaded to give the green light to DC Universe; but now this is the way to go It didn't work out, all the problems were put in front of Barry at once, and even he himself needed to sort out his thoughts.

Giving up the DC universe? Putting the DC universe on the shelf for now? Wait for the results of the works of "Iron Man" and "The Incredible Hulk" before making plans?

Barry is indeed a very daring trader, and many of his decisive choices are jaw-dropping, but he is not a reckless man who rushes forward when the situation is unclear, and the result can only be death without a whole body. Judging from the current situation in 2006, comic book adaptation movies are still not stable, and the risk is really too great.

"Spider-Man" is currently the most successful comic book adaptation. The first one in 2002, with a cost of 139 million, swept 821 million worldwide, which really opened the comics. The brand-new gate of the film adaptation has shocked everyone; the second film in 2004 was fully upgraded, and the huge investment of 200 million was staggering, but the box office in North America and overseas both fell, and finally the global box office fell to 783 million. Strictly speaking, the decline is not obvious, but this result is disappointing.

Firstly, the box office of the sequel movie surpassed that of the previous movie. This is what the film company expects to see. For example, the box office of "Pirates of the Caribbean 2" is much higher than that of the previous movie, let alone the "Shrek" series. The sequel series exploded; secondly, the increase in cost did not bring about an increase in the box office, which really made the film company a little uncomfortable. Although "Spider-Man 2" still managed to achieve profitability, the profit was shrinking. It also raised more concerns about the upcoming "Spider-Man 3" coming out next year.

"X-Men 3", which was released this year, broke out at the box office of 100 million in the opening weekend, but the follow-up trend was not satisfactory. In the end, the global box office settled at 459 million, compared with the box office of three years ago. The second installment in the series only added $50 million to the box office, which was disappointing because the cost of the third installment was almost double that of the second—a leap from 110 million to 210 million. What is jaw-dropping is that "X-Men 3" cost 20th Century Fox nearly 50 million.

In other words, comic book adaptations may seem like a hit, but only two of them, "Spider-Man" and "X-Men 2," have met the standards of success that major studios consider successful. Competitors aside, back to Warner Bros. themselves.

In the past five years, Warner Bros. has successively filmed five comic-book adaptations of "Catwoman", "Hell Detective", "Superman Returns", "Batman Begins: Beginnings of Mankind" and "V for Vendetta". Yes... the whole army was wiped out, even the popular "Mystery of Heroes" lost about 15 million, not to mention the "Catwoman" who fell apart vigorously. Five works cost Warner Bros. more than $300 million. What is more frightening than the loss is that all five works failed without a single victory, and the "V for Vendetta" with the least loss relied on video tape rental to control the loss within 5 million. This is undoubtedly a heavy confidence for Warner Bros. blow.

After careful calculation, after entering the 21st century, only "Spider-Man", "X-Men 2" and "Sin City"-"Spider-Man 2" can be called successful. Bian~www.novelbuddy.com~ It can be seen that there is still no successful routine for comic-adapted movies, and it cannot even be said to have a stable market. Any investment needs to take certain risks, but the uncertainty of this type of movie is still too great. too much.

Of course, Warner Bros. will still not let go of the excavation of comic book adaptation movies. "Batman Prequel 2: The Dark Knight" is still in full swing, but the question is, do they need to go further at this point in time? What about pushing, further adventures? Do they need to interrupt their own plans because of the abruptness of Chaos Films-such a ignorant production company-? Lance has vowed to outline the blueprint of the DC universe, and now he is starting to build the Marvel universe. Can he really continue his undefeated myth? Should they wait and see for a while?

In fact, after going around and going around, it is still back to the state of last year. Faced with Lance's plan for the DC universe, Barry finally reserved his opinion and was unwilling to take too many risks; a year later, the situation has not changed much, and "X-Men 3" and "Superman Returns" are disappointing. Performance is still not enough to be a decisive winner.

But why is Lance so determined? Is it because he really sees a business opportunity, or is it because he really has faith, or is it just because of his paranoia and arrogance?

"Dingling", the ringing of the phone interrupted Barry's thoughts, his brows furrowed involuntarily, he pressed the internal line button, and replied directly, "I'm thinking!" His assistant didn't hang up the phone, Instead, he said out loud, "Barry, you should take this call, I think."

Barry paused for a moment, then said impatiently, "Who?"

"Robert Iger."