MTL - Rebirth Starts at 7 Million-Chapter 231 Supply network coverage

After the meeting, Luo Fan immediately contacted Luo Yang and told him that he would order a lot of fruit from him in the future.

Luo Yang was very excited when he heard the words, he knew that this was Luo Fan helping his hometown develop.

But when Luo Yang listened to Luo Fan's plan, he was dumbfounded.

"Then...that, Xiaofan, don't you know much about the fruit production in our town?"

"I really don't know much about it, but I have the impression that there should be a lot of fruit production in our town, right? I often saw many, many trucks coming to pull fruit when I was a child."

"That's right, but Xiaofan, your plan is to supply fruit to the whole country, and our town's output can't be achieved no matter how much."

"Is that so! Uncle Yang, what do you want to do?" Luo Fan asked.

"There is no problem in our town supplying fruit to SX province, but I can't guarantee it if there is more." Luo Yang replied.

"Okay! Our town will be responsible for the supply of fruit in SX province. I will send someone to sign a contract with the town in the future. I will find another fruit supplier in other provinces."

Luo Yang breathed a sigh of relief and thanked Luo Fan.

"Uncle Yang's family doesn't have to talk to each other, so Xie doesn't have to." Luo Fan hung up the phone after he finished speaking.

On the other hand, Cao Shuai also contacted Chen Junmiao after the meeting.

Chen Junmiao is taking a bodybuilding class at the moment, but she dares not answer Cao Shuai's call. If it wasn't for Cao Shuai or Xingyuan, where would she have the chance to enter the film and television industry?

"Xiao Chen heard that your hometown is from NMGSZWQ?" After Chen Junmiao answered the phone, he heard Cao Shuai's voice.

"Yes! President Cao, do you want to eat beef jerky?"

"Beef jerky? Authentic?"

"Of course it's authentic. It's all air-dried from my ranch. A small piece can be chewed for an hour."

"Then give me two...cough cough! I almost digress, Xiao Chen, do you have any cows at home?"

"Yes! There are more than 1,000."

"I'm afraid more than 1,000 heads are not enough!"

"Not enough? President Cao, what are you doing?"

Cao Shuai revealed part of Happy Farm's plan to Chen Junmiao.

Chen Junmiao didn't know much about this, but her intuition told her that this was a good opportunity to make money.

So Chen Junmiao called her parents and told them about it.

Her parents said that if they only supply milk intermittently, it is no problem for them to cooperate with several surrounding farms. The key is how to keep the milk fresh.

Chen Junmiao told Cao Shuai the questions raised by his parents. After listening to Cao Shuai, he said nonchalantly: "Don't worry about the issue of preservation, now our country's cold chain transportation is very mature.

And it's not just cold chain transportation, we only need to process and package milk like Mengniu Yinli's to ensure the freshness of milk. "

If milk preservation was a problem in the 1980s and 1990s.

But now the cold chain transportation technology has long been perfected. Speaking of this, I would like to thank He Lu Xue. When He Lu Xue settled in Huaxia, the company suffered a lot of unnecessary losses because of the immature cold chain transportation technology of Huaxia.

In order to reduce this part of the loss, and in order that Helu Xue's ice cream can be delivered to all parts of the country faster, Helu Xue gritted his teeth and invested in China's first modern cold chain transportation.

The previous method of transporting ice cubes in large trucks to keep fresh has ended.

In 2010, there were more than 140 mature cold chain transportation in Huaxia, and many of them were operated by the state. It is not a problem to transport milk by cold chain.

And just now, Cao Shuai also said that in addition to cold chain transportation, milk can also be sterilized at high temperature and packaged to keep fresh.

This will lose some of the nutrients in the milk, but it will keep it fresh for at least a month.

As for the production line, with Xingyuan's current strength, investing in a production line is not a problem at all.

Just when Cao Shuai wanted to finalize the matter, Su Qing, Luo Fan's secretary, ran over and asked him to visit Luo Fan's office.

After hearing this, Cao Shuai told Chen Junmiao, and then followed Su Qing to Luo Fan's office.

At this time, Wang Jing had arrived in Luo Fan's office. After Cao Shuai came over, Luo Fan said straight to the point: "Mr. Cao, I just confirmed that the fruit production in our town is too small to supply the whole country, so the fruit supply Things need to find agents from one province to another."

After listening to Luo Fan's words, Cao Shuai frowned, the workload will increase a lot now!

"Where's the milk? Did you ask?"

"I asked, and Chen Junmiao said that the combination of his family and the surrounding farms should be able to supply milk intermittently."

"For the sake of safety, let's separate! Chen Junmiao and his family are responsible for supplying milk in the northern provinces, and the southern provinces are looking for a supplier."

Cao Shuai nodded to show his understanding.

"Mr. Wang, Xingchao's mobile payment will be postponed for a while, and we will wait until Mr. Xu and Mr. Li have completed Happy Farm."

"I see."

Luo Fan nodded and signaled that the two of them could go out.

Just two weeks later, the initial version of Happy Farm was completed, and Xu Jiale immediately organized the game department to conduct an internal test.

During this time, Cao Shuai was contacting vegetable and fruit suppliers all over the country.

Two weeks later, in Luo Fan's office, Gao Meng reported the progress of Happy Farm to Luo Fan: "Mr. Luo, the project of Happy Farm has started the internal test.

Offline, Mr. Cao has also found corresponding fruit suppliers in various provinces across the country. According to our data, they will send the designated fruit to users. "

"Can the quality be guaranteed? If there is a problem, our project will be in vain." Luo Fan asked.

Many APPs in later generations have similar activities, but some of the fruits sent out are of terrible quality or even bad. This kind of behavior is the result of lax control of partners. Users will definitely be angry when they receive this kind of fruit. Stop playing, and even uninstall the APP for you.

"The boss can rest assured that we also guarantee the profits of the suppliers. As long as they want to make this long-term money, they will not ignore the quality, and we also send people to guard there for a long time." Cao Shuai explained.

"Has the courier partner been decided?" Luo Fan asked again.

"Express delivery? We shouldn't have to worry about this, right? Suppliers can handle it themselves. Most of these suppliers have their own online stores, and they should be able to control the situation of fruits on the road, and they are only transported within the province, and we do not need to keep Stare." Cao Shuai replied.

"Mr. Cao, you don't understand what I mean, what I want is speed. If the speed is fast enough, then the user experience will be better.

How about this! You go and tell all the suppliers that all fruits need to be delivered by SF Express, no matter if the road is near or far. "

Before Dongge's JD.com express, the fastest domestic delivery speed was SF Express.

"But boss, this cost will increase a lot! If you use ordinary express delivery in the province, you can receive it in 2 days. There is no need to choose SF Express." Wang Jing said.

"With SF Express, the cost will be higher, but if users complete the task on the day and can get the fruit the next day, then the user experience will be bursting, which will be of great help for us to attract new users.

Don't care about these small investments in the early stage. Our company is not a small workshop now, so we need to be more generous. "

"Okay, I will inform them." Cao Shuai nodded.

Xingyuan does have the capital of self-confidence now, not to mention other income from Clash of Clans is enough for them to waste.

The previous life of Clash of Clans was launched at the end of 2012. The team that created this game was only 16 people, and it took 3 months to create the primary version.

In 2014, the third year after its launch, the game turnover was as high as 1.6 billion yuan.

In 2015, the turnover was 1.8 billion yuan.

In 2016, the turnover was 1.1 billion yuan.

In the three years after 2017, the turnover fluctuated around 700 million yuan.

With this game, supercell, the company that created the game, has been ranked as one of the "Top 10 Mobile Game Companies in the World" for five consecutive years.

These profits are enough to make giants like BAT jealous.

And now Clash of Clans has been on the market for a year faster than the previous life, and this time Xingyuan spent 60 people making it for 3 months, including various ethnic groups. In terms of quality, I don’t know if it is higher than the Clash of Clans in the previous life. how much.

Coupled with Xingyuan's cooperation with H Company's publicity, Clash of Clans became popular all over the world in advance, and it was even worse.

This year, the global revenue of Clash of Clans has the opportunity to exceed 500 million yuan.

If it weren't for the fact that the number of smartphones hadn't been as great as in previous lives, Clash of Clans would only have made more money.

In addition, the advertisements of daily headlines and connotation jokes are also powerful tools for attracting money.

The actual revenue of the previous byte in 2020 was 236.6 billion yuan, a year-on-year increase of 111%, and the gross profit increased by 93% to 133 billion yuan, of which 77% of the income came from advertising, which is almost 183.1 billion yuan.

Among them, a certain sound contributed nearly 60%, ranking second is Toutiao, accounting for 20% of the total revenue, about 36.6 billion, and the average weekly advertising fee is 760 million.

Today’s Daily Toutiao + Neihan Duanzi’s advertising revenue for a month has properly exceeded 100 million. Although it is far less than a hair in the peak byte, it is also the most powerful mobile APP.

According to Luo Fan's estimate, the advertising revenue of Daily Toutiao + Neihan Duanzi should reach 1.5 billion Chinese yuan this year, plus the 500 million yuan of Clash of Clans, even if BAT wants to burn money and fight Xingyuan, you can afford it .

Not to mention the added cost when shipping the fruit.

And Luo Fan actually had a crazy idea.

He glanced at Wang Jing and said, "Mr. Wang, we actually have a faster way than SF Express.

As long as our data is accurate enough, we can predict how much fruit demand will be generated in each city, and then hand it over to a dedicated delivery person for delivery. In theory, it can be delivered to your door within an hour. "

Wang Jingwen said after pondering for a moment: "This theory is indeed feasible, but it is difficult to achieve this. We need to have a very accurate judgment on the background data, and also combine the related technologies of cloud computing."

"I know this, but we have to do it. In this way, we can also form a certain barrier to competition. If other peers want to copy this model, it is estimated that it will take a lot of effort." Luo Fan said.

The method mentioned by Luo Fan, to put it bluntly, is to use big data to predict the demand for goods in a place in advance, so as to transport the goods to the vicinity in advance and then deliver them quickly.

This idea was first developed by Cainiao Station in the previous life, and then JD.com quickly followed.

This dimensionality reduction attack formed by the use of big data has seriously impacted SF Express, which has occupied the high-end market with speed, and also allowed Cainiao Logistics to further control its express delivery companies.

The three links and one delivery, which were originally independent of each other, have gradually been taken over by Cainiao Station, and more and more express delivery has been concentrated in Cainiao Station, and users can pick them up by themselves.

In this way, most of the profits of the express delivery industry are captured by Cainiao Station or Ali, and the convenience of users and the wages of express delivery personnel have been greatly reduced.

Although Jingdong also took this path, Dongge made a completely different choice. Dongge really regarded his employees as brothers. In order not to reduce the income of employees, Dongge vigorously built an offline JD.com self-operated business. stores, forming a supply network coverage.

This not only broke the monopoly of the rookie station, but also fought for the rights and interests of his brothers.

It's a pity that Dongge lost his way, and JD.com slowly started to follow the path of "high-end" and "brand".

Before Luo Fan's rebirth in his previous life, he would choose JD.com when he bought a digital product or something more expensive, but he would basically choose Taobao when he bought a mobile phone case and some gadgets.

Looking at it this way, the way of Dongge's high-end brand has indeed been completed, but who would buy digital products all day long and buy more expensive things?

This is also the main reason why Jingdong can't beat Taobao in the future.

"By the way, the boss has something else that I think it is necessary to report to you."

Gao Meng's words interrupted Luo Fan's thoughts.

"What's the matter?" Rowan asked.

“Youku has recently spent a lot of money on the rights to Gintama, as well as some anime rights for this season.

Because the cost of Youku's admission animation copyright has gone up. "

"How much of the animation copyright Xiaopo Station won next month?" Luo Fan asked.

"It's not too different from before, mainly because we have maintained a good cooperative relationship with these animation manufacturers. The two sides have been mutually beneficial for so long, and they will not directly abandon us to cooperate with Youku.

Of course, we have also raised some prices accordingly, about 30% for each episode of anime, so calculated, the break-even of Xiaopo Station will be broken, and the operation of this quarter is a pure loss . "

After listening to Gao Meng's words, Luo Fan's heart did not fluctuate. To be honest, Luo Fan had long expected that other video sites would start to enter the animation field. This is the general trend, and the price of future dramas will definitely rise.

If it wasn't for this in the past Xiaopo Station, my uncle wouldn't be able to get so many shares.

Later, the dilemma of Xiaopozhan was solved, and it was the game FGO that allowed Xiaopozhan to compete with major video sites. Xiaopozhan represented FGO's domestic operations and survived the copyright war with FGO's revenue. At the bloodiest time, it even lasted until it was successfully listed.