MTL - Underworld Game Producer-Chapter 7 Sales exploded? All players start to sing bad news?

Li Wen is very calm. He is very clear about the advantages and disadvantages of the game "Overcoming difficulties with Brother Sledgehammer" in this world.

To be honest, he is very satisfied to be able to get such publicity, and he can also have a cooperative relationship with anchors like Xiaotian.

Xiaotian can be found for publicity for future underworld games. Isn't this even saving the publicity fee?

Of course, it is impossible for the game promotion to be only placed on the anchor...

The promotion and sales of the game are directly linked.

Even the world-renowned game manufacturers are not ambiguous in the announcement of the game. Various promotional advertisements will warm up the game and stir up the popularity of the game before it is released.

The cost of publicity and use is comparable to the cost of game development.

If the game doesn't make any money when it's released at the beginning, by the time players slowly discover the game, the game company will have gone bankrupt.

The return of funds is very important for game companies.

Therefore, the announcement of the game is more important than the quality of the game itself.

Li Wen was engaged in the game industry before time travel, and he knew very well that whether a game could sell or not depends on the promotion.

Especially in the mobile game industry, publicity is the most important thing. Generally speaking, the publicity cost of a mobile game is dozens of times the development cost...

After all, the competitiveness of mobile games is too great.

The situation of console games is much better. There are only a few masterpieces every year, and players in the general circle can know about them.

So the situation is better than mobile games.

However, in this world it is different.

Because of the powerful game engine, 3A masterpieces have a relatively short development cycle. A well-known game manufacturer can produce 20 to 30 3A masterpieces a year.

If it weren't for cost risks and other issues, this number would have to be doubled several times.

All game companies are very productive, producing tens of thousands of masterpieces a year.

If you want to stand out among so many homogeneous works, the promotion of the game is very critical.

All kinds of mobile phone advertisement pop-up windows, as well as TV advertisements and web advertisements, are almost all promotional advertisements of various masterpieces.

It's almost like replacing those 999 junk mobile game advertisements that Li Wen used to have in the world with 3A masterpiece advertisements.

The cost of a high-quality game is very high.

However, the rewards are also very rich. As long as there are no hard mistakes, the sales of high-quality games from major manufacturers will basically reach more than 100 million copies.

That's quite an impressive sales volume.

You must know that Li Wen once gave him the game of Ai 5. From the PS3 era to the current PS5 era, it has sold less than 200 million sales in so many years.

This is also the most important reason why the world's major game manufacturers are trying their best to make 3A games.

And it will continue to improve the quality of the game to maintain its competitiveness.

The game industry is quite introverted...

...

On the first day of release, the game "Overcoming Difficulties with Brother Sledgehammer" sold as many as 150,000 copies...

This is a result that Li Wen did not expect, the sales volume is too strong.

And with a refund rate of 70%, it can still sell so well...

The game is on the STE platform and is particularly well received.

The remaining players appreciate this difficult game very much.

However, outside of the STE platform, games on other forums and post bars received rave reviews.

All are some players who spray games against humanity...

Li Wen expressed that he had no turmoil in his heart, and even wanted to light a cigarette. He had long expected that after the game was released, it would be sprayed by countless players...

He even predicted that the sales of the game on the first day would not exceed 10,000 copies at most.

Didn't expect it to sell so fast...

He was very cool, but other manufacturers who have been paying attention to this game and various game media began to sing bad news.

After all, with the game being so popular, the sales volume on the first day was only 150,000 copies...

And the refund rate is as high as 70%.

The game producer who once paid attention to "overcoming difficulties with Brother Sledgehammer" issued a statement, saying that this game inspired him is a piece of shit, and he will never use it in his life...

Those big domestic manufacturers who have thrown olive branches at him have also begun to euphemistically express that what they said before does not count...

There are also all kinds of bad-mouthing players on the forum, belittling "overcoming difficulties with Brother Sledgehammer" to nothing.

There are negative news about 'overcoming difficulties with Brother Sledgehammer' everywhere.

Of course, there are positive news, but right now it only exists in a small circle, a circle of players who like difficult games.

They praised the game, the company that made it, and Li Wen.

By the way, I also scolded other game manufacturers for making some unchallenging games to please most players...

Xiaotian also contacted Li Wen the next day. She comforted Li Wen that one failure does not mean anything. She will still promote Li Wen for free for the next game. Brother get over it together' such a game of the underworld.

a week later...

The sales volume of "Overcoming Difficulties with Big Hammer Brother" reached 500,000 copies, far exceeding Li Wen's expectations.

But the popularity of the game has not declined, and is still rising... These are all because the effects of the major anchors' live broadcasts of game abuse programs are full.

It is entirely due to the popularity brought by the live broadcasts of various anchors. UU Reading www. uukanshu.com

It's just that after the game's sales reach 500,000 copies, it's hard to sell it.

The audience is there, and it is normal if it cannot be sold.

If it were replaced with another game of the underworld with a little more depth, the sales would definitely exceed half a million copies.

Anyway, Li Wen made a lot of money this time! !

Except for Li Wen and Chen Rui, no one knows that the production cost of this game is only 1,000 yuan...

Even if Li Wen's labor costs are included, let's add another 1,000 yuan, the cost is only 2,000 yuan.

Then, the game sold more than half a million copies.

Selling a game for 50 soft sister coins, deducting the platform share, can earn 35 soft sister coins.

After deducting taxes, his net profit was more than 10 million yuan...

In the past few days, he just woke up laughing while lying in bed, okay?

After paying off the company's previous arrears, re-renting an office building as an office and buying equipment, and preparing to recruit staff salaries, Chen Rui and Li Wen's own bonuses and other miscellaneous expenses have been deducted.

There are more than 2 million left in the company's books.

Get rich!

In the past, although the turnover of mobile games was much higher than this.

However, the money is not his! He's just a part-time programmer...

This is the first time he has earned money with his own strength.

"As expected, it's a world that carries sacks to make money..."

He is looking forward more and more to the second game developed after recruiting all the employees and investing a fixed cost.

This time, the game he made is no longer purely for torturing players, but a game with a certain depth.

Of course, it's still a game of the underworld!