Who would study psychology unless they had some issues?!-Chapter 18: Issues in Commercial Psychological Consultation (Request for Continuation Reading)

Chapter 18: Chapter 18: Issues in Commercial Psychological Consultation (Request for Continuation Reading)

Nan Zhubin smiled and said, "We still have some time before my next visitor arrives, so we can do a little summary—do you remember the key points of our recent conversation?"

Ye Yi thoughtfully recalled, "Initially, I was very confused about the future, which is why I came to you for counseling, hoping to find answers from psychological consultation and to have you help me make a choice."

"But did I help you make a choice or give you clear advice?"

Ye Yi shook his head, "No, you didn't."

"Why?"

"This is my own life; others can perhaps guide and advise me, but the final choice can only be made by myself," Ye Yi said. "And my current knowledge is not enough to support my decision-making, so I should explore different directions more, to test my interests and talents."

"Especially not to rush it," Ye Yi smiled. "Because I'm still very young."

Nan Zhubin nodded, "Although your problem hasn't been solved, I hope today's consultation has helped you in some way."

Ye Yi's tone was sincere, "It has helped a lot, Mr. Nan. Before, my thoughts were in a tangle, but now they've been cleared. I've never understood myself so well, and I've never met someone who understands me as you do."

Nan Zhubin shook his head, "I don't understand you; I just understand how to guide others to understand themselves. Your achievements are the result of your own efforts, and I just gave you a little push."

Ye Yi exclaimed, "Anyway, I've never encountered anyone who can compare to you."

Knock knock knock—

A knock at the door suddenly interrupted.

Nan Zhubin smiled, "That concludes our consultation for now."

...

Shen Bing's voice came from outside the door, "Mr. Nan, can I come in?"

Nan Zhubin nodded, "Our consultation is just finished, please help escort our visitor out."

Ye Yi said a final goodbye to Nan Zhubin and got up to leave the room.

Nan Zhubin picked up the water cup on the table and took a sip, feeling quite fortunate.

Continuous consultations are mentally and physically exhausting.

But the first consultation today didn't take much effort, and it actually left him more energized.

"Mr. Nan?"

Shen Bing's voice suddenly came from outside.

Nan Zhubin looked up, "What, is the next visitor here?"

"No, I just wanted to ask..." Shen Bing hesitated, "Was the consultation successful?"

"It went very smoothly, what's the matter?"

Shen Bing immediately continued, "Does he have plans for long-term consultation?"

Nan Zhubin shook his head, "No, it's not needed."

Shen Bing became anxious, "Mr. Nan, your conversion rate can't be like this!"

Nan Zhubin frowned.

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Then he relaxed, realizing what Shen Bing was concerned about.

...

[Conversion Rate] is a crucial performance assessment index at Yan Nuo Center, referring to the rate at which a consultant turns "single consultations" into "long-term consultations."

Commercialized psychological consultation has its own industry techniques and corresponding limitations.

For example, Shen Bing's knocking just now was quite strategic.

Generally, consultants will control the time, ending the consultation around forty minutes.

However, some visitors become deeply engaged in the consultation, refusing to conclude even if the consultant insists.

At that point, the intervention of a consultation assistant can unexpectedly alter the state of the consultation.

And Shen Bing, as a consultation assistant knocking on the door, actually had another purpose.

Which was—promotion.

After the initial consultation, the most "economical" outcome is for the visitor to immediately book a follow-up consultation and pay the fee or deposit.

But such commercial topics, if raised by the consultant, could disrupt the hard-won consultation relationship and atmosphere, leading to a regressive consultation phase.

Having the assistant handle this step could effectively avoid the issues above.

However, this commercial psychological consultation does lead to some downsides.

...

"Mr. Nan, I mentioned before that we should try to have visitors book an additional consultation. We can't just let them leave after one session. The more visitors we retain, the higher our [conversion rate] will be!"

Shen Bing's tone was somewhat urgent, "This affects the end-of-month performance review, and if the conversion rate is too low, we won't have an explanation for the boss!"

This time, Nan Zhubin didn't use a socially expected expression or tone.

He stiffened his face, "You mean to say I should fabricate issues for visitors to stimulate their need for continued psychological consultations?"

Shen Bing's tone was stifled, "I didn't mean that, out of thin air...

His tone softened further.

"What I mean is, when someone comes for consultation, it shows they have needs. We should try to help them and root out their problems..."

"If help is genuinely needed, I will," Nan Zhubin emphasized, "after my professional judgment."

This statement ended the conversation.

Shen Bing pursed his lips and stepped back.

"The next visitor is already on the way, they will be here soon, Mr. Nan, you should prepare quickly."

"I will, thank you."

...

"Hey, look, he's coming out!"

In the office area, a consultant noticed Ye Yi being led out by Shen Bing.

The consultants who had been secretly observing began whispering.

"Do you think he secured the visitor?"

"Hard to say. The kid's smiling as he leaves; looks like they had a nice chat?"

"If he really snagged two cases in a row, wow... that'd be quite something!"

The consultants quietly gasped.

"Old Yang, why don't you go ask Little Shen, after all, he's your assistant."

Bald Yang, who had been keeping his head down, pretending not to care but actually listening intently, tilted his head upon hearing this, "He's not my assistant anymore."

Seeing this, the consultant who spoke secretly laughed, knowing this bald guy was feeling unaccommodating and sulky.

Another consultant chuckled, "No need to bother, look, hasn't Little Shen returned?"—"Hey, Little Shen!"

Shen Bing, who had just returned to the office to pick up materials, paused.

"Mr. Hu, what's up?"

"Little Shen, how's work going with the new consultant? Going smoothly?"

Shen Bing chuckled, exchanged a few words like "fine" and "not bad," then grabbed a folder and left in a hurry.

The speaking consultant shrugged, showing a knowing expression, "Alright, he didn't catch him."

Bald Yang, having eavesdropped all along, let out a long breath, even the few sparse hairs on his head seemed to lift with excitement.

...

The atmosphere in the office was not something Nan Zhubin was concerned about.

Because the second visitor of the morning had arrived by that time.